References

Places where I built things.

15 years in e-commerce, both sides of the table: first building and running brands on Amazon, then supporting investors in valuing e-commerce businesses.

“Maik brings a well-founded, operational view of Amazon and e-commerce to our due diligence processes. Clear and quickly to the point.”
Felix Rieger · Principal, Cinven
“Maik is part of our OMT expert council and one of the most knowledgeable minds when it comes to e-commerce and marketplaces. His assessments are practical, clear and always on top of the latest developments. Among other things, Maik has been on stage at the OMT Summit 2026 and deepened his talk with me on the OMT podcast.”
Mario Jung · Founder & Managing Director, OMT GmbH
“I'm very glad I got to know Maik at KW-Commerce. As Head of Marketplace Development he was always my first point of contact and a valued colleague whenever it came to changes on marketplaces or in e-commerce. Nobody was closer to what was actually happening. I especially valued his open, direct manner — he addressed things concretely and always took a clear position.”
Alexander Swade · Founder, SYNQ
“At the Amazon Sales Kongress we have worked with Maik on and off for several years, and his talks received very good feedback every time. Since 2025 he has co-hosted the ASK alongside Toni Neidhold. We greatly value the professional exchange while preparing the ASK.”
Sascha Köhler · Amazon Sales Kongress
“Maik supported us in building unybrands and D2E-Labs, from the first workshop through to execution. His combination of hands-on Amazon experience and strategic perspective was valuable across several phases.”
Christian Harnischfeger · Managing Director, DIA Management
Built and led operationally

KW-Commerce (today SellerX)

One of the largest private-label sellers on Amazon, over $100m in revenue, with brands like kwmobile and Navaris.

Head of Marketplaces & Business Development

Berlin Brands Group (Chal-Tec)

German D2C group with brands like Klarstein, at times over $500m in annual revenue, active in 28 countries.

Early Amazon years, team leadership & processes

unybrands

Amazon and e-commerce aggregator (Miami, Berlin, London), around $325m in funding, a portfolio of nearly 30 brands.

Advisory Board, supported the build-up

D2E-Labs

London-based platform for marketplace services (data, advertising, brand protection, logistics), launched by the unybrands founders.

Director Europe
On investor mandate (Advisory)

Rothschild & Co · Five Arrows

Private-equity arm of Rothschild & Co, over €26bn in assets under management, focused on the mid-market in Europe and North America.

Advisory: operator's view of targets

Auster Capital

Global private-equity fund (Rothschild Merchant Banking and Jennifer Yu), based in Hong Kong, Europe with an Asia focus.

Advisory

Cinven

Major European private-equity investor, around €44bn in assets under management, including the consumer sector.

Advisory: assessment of acquisition targets

Speaker

Talks and panels at industry conferences on Amazon and e-commerce.

Amazon Sales Kongress, MerchantDay, OMT

Before that: luxury hospitality (including Maritim Grand Hotel Hannover, Basel, Sylt) and early e-commerce years via IT2U, Groupon and reBuy.

See anonymised cases with metrics