Amazon & e-commerce from hands-on building and an investor's lens

Amazon strategy, first-hand. Between brands that want to grow and investors who want to buy right.

15+ years in e-commerce, 10 years on Amazon. I have built and run marketplace businesses myself, and assessed them for private-equity investors. Operator's experience meets investor's lens.

15+
Years in e-commerce, from start-up to roll-up
10+
Years on Amazon — built teams, processes, strategy
Start → Exit
Every stage covered

Track record & partners

KW-Commerce Berlin Brands Group unybrands D2E-Labs Rothschild Cinven
Maik Busch — Amazon & e-commerce

About

From hotel receptionist to Amazon strategist.

2
US brand-build projects supported
3
PE firms on advisory mandate
2
Perspectives: operator & investor

Hi, I'm Maik Busch. I live and work in Edewecht in northern Germany, right in the middle of the Amazon and e-commerce world.

My roots are in luxury hospitality. That's where I learned real customer obsession: see people, listen, solve problems. I still carry that mindset with me.

Moving into e-commerce was a jump into the deep end. Then came the early Amazon years at Berlin Brands Group and KW-Commerce, building two US brand builders, and from that, advisory mandates for private-equity firms such as Rothschild and Cinven. Today I combine these 15 years of hands-on experience with an investor's perspective.

See track record & references →

Stage & voices

On stage and in the industry.

I share my view on Amazon and e-commerce at conferences and in the professional community: as co-host of the Amazon Sales Kongress, on the OMT expert council, and as a speaker at MerchantDay.

“Maik brings a well-founded, operational view of Amazon and e-commerce to our due diligence processes. Clear and quickly to the point.”
Felix RiegerPrincipal, Cinven
“Maik is one of the most knowledgeable minds when it comes to e-commerce and marketplaces. His assessments are practical, clear and always on top of the latest developments.”
Mario JungFounder & Managing Director, OMT GmbH
“As Head of Marketplace Development at KW-Commerce, Maik was always my first point of contact. I value his open, direct manner and the clear positions he takes.”
Alexander SwadeFounder, SYNQ
See all references →

Contact

Up for a conversation?

Send me an email or connect with me on LinkedIn.